What Have You Been Putting Off?
I really love my home office…👨💻 But, I do have one issue with the way it’s set up… Which is that, while there are two bookcases…📦 There’s nowhere...
The Surprising Link Between Surrender and Leverage…
Hey there 🙂 Today, I want to share one of the biggest secrets to creating leverage in your business and life… Are you ready for it? It’s...
A Big Secret About How I Write Copy…
Here’s a big secret about the way I approach copy…🤫 I RARELY write the lead first.✍ I’d say about 90% of the time, the lead is actually the last...
He Was Always Drunk, Often Wrong, and History Reveres Him…
I recently read a biography of Winston Churchill called The Last Lion. 📜 I really enjoyed the book…📖 But, perhaps the most interesting takeaway I...
On Impact, Mentorship, and Helping People Win…
The most rewarding thing I do in my career is helping others to win.🤗 Sounds cliché, but it’s true. The fact that I get to have an impact on so many...
A Massive Carpet Bomb of Social Proof…
Yo Yo,👋 So at the end of April, I made my copywriting training system available to the public… And the response has been incredible.🤩 For those who...
Why Understanding Momentum Can Be Your Secret Weapon…
I’ve talked about this before… But it’s really important ⚠, so I’m going to bring it up again: Never underestimate the power of momentum.🚫 See, at...
Want to Win in Life? Throw Your Ego In The Trash…
When I posted the first draft of the sales letter for my RMBC Course in the private Copy Accelerator Facebook Group…📜 And asked members if they...
My Best Productivity Hack Is To Ignore Everybody…
One of the best habits I’ve developed… Is being able to ignore the outside world when I’m in a groove. 🙉 This includes people. And it sounds kind of...
What an ER Doc in NYC Can Teach Us About Mindset…
My wife’s cousin, Paul, is an ER Doctor in New York… And he works in the critical care unit of the hardest hit hospital in Queens.👨🔬 The one where,...
How “Dimensionalized Benefits” Can Up-Level Your Copy
When I look back at my most successful sales letters over the years…🏆 The one thing that stands out… Is that they’re loaded with “dimensionalized...
A Meditation on Persuasion…
Here’s something interesting to think about:🤔 Direct response copywriting has never gone “mainstream” before… And probably never will. Why is that...
“Why Perfection Is The Enemy” – The Road to a Billion with Stefan Georgi Episode 2
Good morning 🙂 Yesterday, I recorded the second episode of my call-in radio show, The Road to a Billion With Stefan Georgi… And I’ve got to tell...
How Studying Conspiracy Theories Can Make You A Better Copywriter…
It kind of feels like conspiracy theories come in waves.🌊 What I mean is, every few years, certain conspiracy theories leave the fringe… And bubble...
How Do You Know If Your Copy Is Too Long?
Hey there 🙂 A few weeks ago, when I was sitting in my study polishing up the sales letter for my RMBC Method training program… It sat at about...
This Article Might Terrify You…
As some of you may know already… I own a call center in Las Vegas called Turtle Peak... 📞 And we service a wide range of customers in a variety of...
Is Good Copywriting Unethical?
Good morning 🙂 I got an interesting private message the other day from one of our Copy Accelerator members. ✉ The short version is that he’s been...
“The Road to a Billion” Radio Show With Stefan Georgi [Episode I]
https://youtu.be/FJUA3J6RwA8
Crazy Marketing Lessons From Watching Cable TV Last Night…
So last night, Laura and I had cable TV on for about thirty minutes…📺 Which is unusual, as normally the only time we watch “live” TV is for sports.🏈...
This Movie Should Be Required Viewing For All Marketers…
The other night, Laura and I watched The Big Short (2015).🎥 It’s one of my favorite movies, and I hadn’t seen it in a while... And with all the...
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